Week five of twenty
These “Twenty Weeks of Buzz” make for an interesting exploration of the Brave New World of Internet outreach. In some ways it feels as if I’m running my own corporation here: producing the product (ie, a book) then packaging and promoting it.
In part, this sensation of do-it-yourself is because publishing houses run in seasons and the calendar has only just turned for the summer season at Random House. So although I’ve been going full bore since December, getting contests, web stuff, and three complete sets of blog posts under way (twenty comments about the various books; twenty letters for Russell’s blog; and four about the God of the Hive rewrite) in order to start my new book before the deadline is staring me in the face—and Team Laurie has been zooming along with me—that throaty and growing roar in the background is the noise of Random House getting its enormous engines into gear.
It’s a heartening noise, that growing rumble from the other side of the country. The last couple of years have been a scary time in the publishing world, between the economic bottom following out of the hardback market and the growing threat of e-pirates (Tess Gerritson posted about this—with a good discussion in her comments.) and although yes we have far to go to regain where we were a few years ago, having Publicity already committed to a week of touring (with libraries!) is enormously reassuring.
This is week five of our Twenty Weeks of Bees, and it’s going to be a good one. A new excerpt of The God of the Hive goes up the 27th, and two days after that my comments on the rewrite (do any of you read the scans of the raw first draft? CAN any of you read it?) The site is getting a gorgeous new upgrade, on the 27th, with a color scheme that echoes the new cover. Plus, the January newsletter goes out the 27th—are we sensing a theme here?—with news about events and giveaways and three art contests and…
AND, a name will be drawn from among those who open the newsletter in the first two days (I don’t think I want to know how the computer can tell who’s opened it!) to be our second winner of:
An Advanced Reader Copy of The God of the Hive
Here’s where you can sign up for the newsletter and make a try for the ARC.